Lego is launching a first-of-its-kind “smart brick”, which the Danish toy maker has described as its “biggest innovation” in decades. The new brick looks and clicks into place like a regular one but its advanced electronics sense other smart bricks and minifigures and respond with real-time audio or light effects.

Lego is gearing up to give its first presentation at CES this year, which might include its newly designed F1 racing car.

The humble Lego brick is having a dramatic technological makeover that could transform how kids – and a fair few adults – play with the iconic toy.

LEGO is making its first appearance at CES 2026, with its debut panel emerging as one of the most anticipated moments of the event.

Lego's first-ever showcase at CES 2026 could give us our first look at its upcoming Smart Play system. Here's how to watch the Lego CES 2026 presentation.

One of the kits from the first wave of LEGO's 2026 products is a unique gaming set that supports three distinctive builds while costing under $20.