A version of this article appeared in the Autumn 2016 issue of strategy+business. Most companies have leaders with the strong operational skills needed to maintain the status quo. But they face a ...

Brightline™ Initiative is a non-commercial coalition dedicated to bridging the strategy design and delivery gap. Every CEO or leader knows that strategy design, coupled with excellence in the ...

This blog post was written by Liz Jackson, the MD of Great Guns Marketing, and was originally posted on the Great Guns Marketing Blog site. Geese know what they are doing; they get from A to B as one ...

To run a successful business, you must effectively get the word out about about your products and services. Successful marketing requires a winning strategy. Understanding marketing strategy ...

Approval and sponsorship for an information security strategy is only the beginning. Implementation of the strategy is when risk is truly mitigated, and applying these five principles is vital to ...