We will cover an overview of Claude API's capabilities, content marketing automation strategies, implementation case studies, technical aspects of integration, and ethical considerations.

AI improves efficiency. AI agents complement marketing automation by handling repetitive tasks and allowing teams to focus on strategic decision-making and creativity. Better campaign integration.

Marketing automation is delivering impressive customer impact. More than 60% of marketers report that automation improves customer experience and communication through behavior-triggered and ...

Leaders in the Analytics market include ActiveCampaign, Creatio, HubSpot, Oracle, Salesforce, and Zoho. MIAMI, May 29, 2025 /PRNewswire/ -- In 2025, the marketing automation market has evolved, with ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

“Where do you find the time?” This is the question marketers drowning in content demands most often ask. With multiple channels to manage, campaigns to track, and audiences to engage, it’s no wonder ...

Marketing automation technology has a foothold in the US, yet European marketers have so far been slower to explore its benefits. Claire Weekes investigates its future on the agenda of marketers on ...